FUSE International provides a platform to share and celebrate creative talent. A host of talented artists from across the UK and around the world will come together in Kingston this summer for the first ever FUSE International festival. The festival replaces the International Youth Arts Festival (IYAF) which has taken place each summer since 2009.Over 50 events across film, music, theatre, visual arts and more will take place over the ten days of the new festival which is curated and presented by charity Creative Youth.
The festival runs from 1 to 10 July 2022. We look forward to welcoming you soon.
Our journey to FUSE International
The renaming of the International Youth Arts Festival was initially stimulated by feedback and discussions with our cohort of Young Creatives and then followed by wider input from festival participants, audience members, out staff, Board and wider networks.
The message was that young people – particularly those in the 18-26 age bracket – did not like the word ‘youth’ in the title of the festival. They did not connect to it and they certainly did not feel excited by it.
Reviewing IYAF’s success over its first decade, and in positioning the festival for the next 10 years, the artistic leadership sited the participants and audiences in higher education and their emerging professional years as the main target for developing the festival in future. The name IYAF appeared as a hurdle to exactly the demographic we were aiming to focus on, and over a period of extensive consultation and debate FUSE International, with its contemporary feel, was born.
The ambition of FUSE International will remain as before. Our hope is that with the new name we will be better placed to reach a demographic which will grow the festival even more. IYAF has always about making connections and the energy which is created by artistic encounters and exchange. It is about connecting the different artforms: Dance, Music, Theatre, Comedy, Film, Visual Art; connecting the age group age 5- 26; connecting the young people of this island to the rest of the world and FUSE International has been welcomed as a name to express that.
Our advertisers are key to the success of FUSE International, and get fantastic exposure in our brochure and social media channels. View our rate card and get in touch.